Saturday, September 24, 2016

Gatorade Run is back for the second year!

 Conquering a 21 kilometer distance is a great feat, but can you do it over a kilometer more?

Gatorade Run 2016 is finally back and just as last year, it has an 11k and 22k categories. The Gatorade Run is one of the few races which gives a 10k run a kilometer longer and a “half marathon” a kilometer more challenging. If you are a sub-one in 10k and sub-two in 21k, can you still do it adding a kilometer more? Gatorade set that challenge because 22k is the new "half-marathon". 

Coach Rio Dela Cruz of RunRio and Mr. Tony Atayde of Gatorade
On its second year, Gatorade Run 2016 will be held on November 27, 2016 at the SM Mall of Asia in Pasay City. Last year, the run attracted more than 6,000 runners and are expected to have more this year. For online registration, you can log on to runrio.com for updates and a glimpse of their coolest running shirts. 
Ready to take the challenge...
In connection with this, after their very successful introduction of the Gatorade White Lighting last year, Gatorade launched another a new set of flavors that will sooth everyone’s thirst. Introducing the Gatorade Fierce with its three new exciting flavors namely, Green Apple, Torpical Fruit and Grape. I had the opportunity to test run these flavors in my practice runs and the fruity flavors are indeed give a refreshing feeling after an exhausting 16k run.

The new Gatorade Fierce with its three exciting flavors namely, Green Apple, Tropical Fruit and Grape...
What do we expect from this year’s run? Gatorade promises to make this running event more exciting while still focuses on pre- and post-run hydration. Pepsico Marketing Manager for hydration, Tony Atayde said. “Gatorade is global leader in sports performance and will definitely bring that expertise to the run. Learning the benefits of proper hydration, is crucial for runners and we look forward of reinforcing that message through Gatorade Run. We’re excited to show how, whether in sports hydration or a unique consumer experience, NOTHING BEATS GATORADE.”


Calvin Abueva, Gatorade Brand Ambassador...
Gatorade is an energy drink that boost not just your energy but also your optimum potential. The thirst quenching experience and the elements that powers to push you even further is what this drink is quite famous for. That is why the Gatorade Run 2016 made the distances one kilometer longer to give the runners one step higher in the test of endurance and strength. 


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