Sunday, April 6, 2014

National Geographic Channel runs strong with Earth Day Run 5th year…


Last year, the National Geographic Channel staged an unprecedented running event that participated by more than 12,000 runners, 2,000 more on its original goal. It was held in one of the most popular racing routes in the metro, the Bonifacio Global City. This phenomenal event paved a more driven advocacy for people to take care of the environment. And there is no other day to celebrate it than having it on the Earth Day season which starts at April 22. 



This year, NGC and its participating partners pushed on further by targeting 12,000 runners and because of the phenomenal improvements of many runners, they added up another category which is the 42k full marathon. However, due to its logistical constraints, the organizers limits the registration to 500 runners only. Now that the running community has improved so much over the course of time, the 500 slots were gone in the just two weeks of registration. 



Even now that the running event is still three weeks from now, slots in all categories are almost gone. Appeals of the running community are very evident in the social media to add more slots, but organizers are not showing any signs that they will add more. None the less, I was still glad to get the 5k category slot. 



The Nat Geo Earth Day Run last year was able to plant more than 1 million worth of fruit baring trees in the abuan watershed in Isabela, in the Sierra Madre Region. This year, because of the result of the last year’s calamity, this event would hope to build fiber glass boats to the fishing folk communities in the costal areas in the Visayas. This project is in partnership with World Wild Fund WWF. These boats are designed to withstand rough seas and typhoons and building them will no longer require cutting down trees. 



The Nat Geo Earth Day Run will be on April 27, 2014, Sunday and it will be held oncwe more at the Bonifacio Global City. Categories includes 3k, 5k, 10k, 21k and 42k. The 42k and 21k finishers will get medals and finishers shirts. 


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