Wednesday, August 8, 2012

Segafredo Zanetti Coffee: An Italian Espresso Experience

Segafredo Zanetti, a world leading espresso coffee producing company opens its door to another branch in Bonifacio Global City. With its four unique brands, this Italian Coffee empire has created 37 companies with more than 100,000 clients worldwide. The Philippines is no exception as far as sharing the distinct flavor Segarfredo Zanetti can offer to the equally discriminating Filipino coffee drinkers.

Liberty Ventures, Inc is the proud franchisee of Segafredo Zanetti Espresso Bar in the Philippines, with distribution rights of all products of Mossimo Zanetti Beverage Group, including Segafredo Zanetti Espresso Beans and the machines that makes them, the La San Marco.

Last July 20, a group of food bloggers and media were invited to the opening of its branch at the Bonifacio Global City where we were treated to an afternoon coffee appreciation experience, the Italian Style.

The mission of Segafredo is to serve the best tasting espresso with a mix of the best coffee grains in the world. They have concocted coffee grains of the best three coffee grain producers in the world, Brazil, Cost Rica and Peru. They have developed the right blend combination of these grains that makes the espresso extra special and that is quite distinct from other espresso.

Coffee grains of course is just half of the rich experience and what makes it complete is the coffee machine that makes them so that is why, Segafredo Zanetti also makes the best machines which is the La San Marco to have a total control of making the best espresso. The Segafredo Zanetti Machines are not limited to their coffee shops and the company wanted their coffee drinkers experience Segafredo right in the comfort of their homes, that is why they have created espresso machines for home applications.

Experience the brewing process Segafredo with just a few press of buttons and create the best espresso just like one made by their high trained baristas. The new SZ 01 capsule machine is designed and made entirely in Italy. It is the closest capsule solution to replicate a professional espresso machine.

This amazing coffee machine features touch key pad with two litters enlightened and see through water tank that can serve more 20 cups of coffee serving. It holds two separate boilers, one for coffee and one for steam and water. This machine is so compact that it only weighs 10 kilograms. There is also an additional system unit that allows you to serve an excellent espresso any time.

At the launching I was so fortunate to experience a short stint of being a barista with the close supervision of Mr. Ilija Naumovski, Supervisor of Asian Operation and Grand Chief Barista and Advisor in Japan Asia Group. I never thought espresso brewing would this be so difficult but the experience was fantastico!

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